Brüsh focuses on sustainability, simplicity, and modern visual storytelling. The goal was to create a clean, minimal identity for an eco-friendly bamboo toothbrush brand that feels approachable, trustworthy, and design-forward.

The visual system combines soft pink tones with natural textures to balance warmth and sustainability, while bold typography reinforces brand recognition at a distance. The poster designs were created to work in real-world urban environments, ensuring strong legibility, visual impact, and consistency across formats.